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 NEWS

Mid-year results in for clients: AttorneysForInvestors. com sees 460% increase in reach, Brake Specialists up 650%

Welcome to new clients: Synopsys, CSC, Nuventix, Central Family Practice, Sport Clips

Major clients Overland Storage and Clifford Law renew for third year of service 

Two new sites launched for Austin Institute of Real Estate, third in development

New sites designed for Breedlove Associates, Eye Physicians of Austin

Created new B2C site with ecommerce for Physician-Nutrition.com: best multivitamins.

Article on search engine optimization from RefreshWeb on PRWeb

New RefreshWeblog is published--news on SEO

RefreshWeb gets site optimization and pay per click contracts for Intelletrade 

SEO contract for Austin photographer G. Russ Images, Inc.

RefreshWeb cracks Web for Austin chiropractor, charges up Austin electrician Lyons Electric

Search engine marketing for JSC Consultants, Houston Marketing Consultants  

How Our Marketing Problem Became a Case Study

Hi, thanks for coming by. I'm John Rasco, the founder of RefreshWeb, and this is the story of our assault on the Web. 

The week I launched RefreshWeb onto the Web was a busy one. Search terms to research. Strategy to plot. Optimized pages to construct. Writing. Rewriting. Directories to be listed in. Search engine submissions.

Just one week later, I was able to announce that RefreshWeb was #1 in Google search results, searching on "Austin SEO company." Should you search on "Austin marketing consultant," Brand X Austin was #1. Starting a new Internet marketing company and becoming #1 in the search engine wars a week later is a dramatic way to prove the effectiveness of our service—this is a GREAT marketing tool.

In just four months, the RefreshWeb team put Brand X Austin in the #1 position on Google and 14 other search engines. Six months later (as of June 2004), over the top 15 U.S. search engines, for our main search term, "Austin marketing consultants," we have 11 #1 positions, and 4 #3 positions--that's a perfect score in terms of both reach and readership. That's meaningful, lasting results. We can do the same for you.

We all know that outstanding results on the search engines are an important competitive advantage. SEO, or search engine optimization, is part of great performance. Unfortunately, there are many factors beyond SEO that impact web ROI, what we call "sales flow optimization." This includes site architecture, usability, design, copy, competitive effectiveness, analysis of site statistics, CRM, web marketing, etc. This is a complex undertaking, and difficult for many clients to do themselves—it demands an objective review—thus, the RefreshWeb team of experts in marketing, design, search engines and spiders, e-commerce, site optimization and web promotion.

I believe search engine optimization and web marketing are the most productive places to invest marketing dollars in today's economy. With our unique mix of SEO and sales flow optimization, and our radically effective pricing strategy, RefreshWeb can deliver an outstanding return for many clients. We start with an audit of the existing site, for a reasonable one-time fee, and present our findings and recommendations...naturally, the resources of the BXA network stand ready to assist with the repairs.

Send mail to webmaster@brandxaustin.com with questions or comments about this web site.
© 2004, Brand X Austin, LLC All rights reserved. Last modified: August 22, 2005